Reach home buyers at the moment of decision.
Your business appears inside Homefairly's AI-powered verdict panel, shown to buyers as they browse leading real estate websites. High intent, local, and impossible to miss.
Reserve a sponsorship → See how it works
Example×Live in three steps.
Reserve your slot
Tell us your market and category. We confirm availability and a simple weekly sponsorship rate.
Send your creative
Send a small banner, or just a headline and link. We will build a clean text banner for you if you prefer.
Go live in the panel
Your ad rotates into the verdict panel buyers see on every listing. We send you impression and click counts.
Built for the local businesses buyers need next.
Mortgage lenders
Reach buyers the second they are sizing up a home and a monthly payment. Be the pre-approval they call.
Home inspectors
Catch buyers right as they decide to make an offer, exactly when they start booking inspections.
Title & insurance
Get in front of buyers before they choose a title company or shop for homeowners insurance.
Agents & brokerages
Promote your listings or your brand to active buyers in your market, on every listing they view.
HVAC, plumbing & trades
HVAC, plumbing, electrical, and roofing pros: reach buyers right before they take on a new home's repairs and upgrades.
Movers & storage
Catch buyers the moment they commit, when a move suddenly lands on the calendar.
Home warranty & pest control
Be there as buyers line up coverage, protection, and peace of mind for their new home.
Solar & home upgrades
Reach motivated new owners ready to invest in the home they just bought.
Interior design & staging
Reach owners the moment they start picturing themselves living there.
Security & smart home
Be first as new owners set up alarms, cameras, and smart locks.
Landscaping & lawn care
Reach buyers right before that first yard becomes their responsibility.
Cleaning & junk removal
Move-in cleanings and hauling, caught at the exact moment of the move.
Caught at peak intent
Buyers see your ad while they are actively evaluating a specific home, not idly scrolling a feed. It is the highest-intent moment in the entire buying journey.
Local by default
Target the markets you actually serve. Your sponsorship shows to buyers looking at homes in your area, so every impression is a real potential customer.
Clean and trusted
One tasteful sponsored slot in a tool buyers rely on. No banner clutter, no pop-ups. Your brand sits beside a verdict people trust.
Measurable
You get impression and click counts for your sponsorship, so you can see exactly what your spend delivered.
FAQs
Does Homefairly use AI?
Yes, together with real sales data. Recent sold comparable sales come from a licensed property data provider, and Homefairly and AI do the rest to produce a fair-value estimate with a suggested offer range. The same process runs on every listing, so the verdict is consistent and independent. Homefairly is an informational tool, not a licensed appraisal, financial advice, or legal advice.
Where does my ad appear?
Inside the Homefairly verdict panel that buyers see on Zillow®, Redfin®, Realtor.com®, and Homes.com® listings. The ad slot is clearly labeled "Sponsored" and sits below the verdict numbers, so buyers see it the moment they decide whether to make an offer.
How are sponsorships priced?
By geography and category. Local lenders, inspectors, title companies, insurance agents, and real-estate agents can claim a region. Contact us for current rates and availability in your market.
Do you allow ads on the agent plan?
No. Sponsored slots appear for all Homefairly users, on every plan, which means your ads reach the full audience of active home buyers and renters.